The Kaete Story

Meet KAETE — named after Gertie’s mom, the original muse, multitasker, and maker of meaning out of the everyday.

This brand is a love letter to every kind of mother–daughter story — the ones built on laughter and passed down closets, and the ones marked by longing, memory, and what’s been left unsaid. It’s about connection — whether she’s right beside you, a phone call away, or living on through the pieces of her you carry.

At KAETE, we design with that bond in mind — effortless pieces that feel like home, that move through life with you, and that celebrate the women who made us who we are (and who we’re still becoming).

Because at the end of the day, every story — even the hard, beautiful, complicated ones — start with a mom like Kaete.